ZWC 2014 Textiles in Focus – Making C2C a Must-Have Label in the Fashion World

In some industries, sustainability initiatives deliver long-lasting benefits, because products and production methods can be used over and over again. But the fashion industry is an ever-shifting landscape, as seasons change and styles fall in and out of favour with the consumer. That can bring big challenges to sustainability efforts. When it comes to bringing zero waste and cradle-to-cradle principles to the clothes we wear, a different approach is required.

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